Tag: Press

Service First Story 002: SWAT

The connection between law enforcement and the military is a strong one, grounded in service before self and a commitment to the values we hold dear in the United States of America.   Those who choose this life, to protect and serve, are increasingly held to impossible standards – even perfection. One wrong move, one …

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PRESS: Survival Fitness Tips & Mistakes to Avoid

From RECOIL OFFGRID: “Ruck marching is the latest trend in the world of “survival athletics.” It’s inspired by the tradition of military marches, where soldiers carry heavy packs to build endurance. When proper precautions are taken, “rucking” is a safe and highly-effective exercise for burning calories and building functional strength. More importantly to survivalists, it’s a …

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PRESS: Podcast #314: Building Better Citizens Through Rucking

[soundcloud url=”https://api.soundcloud.com/tracks/329024548″ params=”color=ff5500″ width=”100%” height=”166″ iframe=”true” /]   From The Art of Manliness: “Back in 2012, the owners of Huckberry introduced me to a guy who owned a company called GORUCK. Besides making high quality ruck packs, I also learned that they put on all-night events in which participants haul a 40-lb weight in their …

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PRESS: GORUCK Launches Campaign to Share Stories of Those Making Difference

From Jacksonville.com: “Jacksonville Beach-based GORUCK has unveiled a new video campaign to tell stories of individuals and organizations that are making a difference in communities across the country. The gear manufacturing brand, which also hosts more than 900 endurance events per year for civilians and combat veterans of Special Operations, launched in 2008 by Jason …

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